Categories: OLD Media Moves

Yahoo Finance preps all-day video network

Yahoo Finance is launching a full-day live video streaming network by the end of the year, report Sarah Fischer and Dan Primack of Axios.

Fischer and Primack report, “The network will include 8-hours of live market and global financial news updates, which would make it a rival to the new digital streaming business network Cheddar and to an extent, CNBC, Fox Business and Bloomberg.

Sources say the company is in active discussion with OTT providers and bundles about getting the content on platforms other than its O&O channels.

“Beginning in August, Yahoo Finance will begin to increase its roughly 1.5 hours – 2 hours of live programming a day to reach 8-hours of live, bell-to-bell coverage by the end of the year.

The coverage will include Yahoo’s Finance’s three daily live shows – Market Movers, Midday Movers and The Final Round — as well as other content it’s been testing on social media, such as Morning Meeting, its morning show that airs on Facebook.”

Read more here. Yahoo Finance has posted job openings related to the new service. They can be found here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.