Yahoo Finance expands to five hours of programming

Adam Shapiro and Julie Hyman

Yahoo Finance will reach five hours of live programming on Monday as new hires Julie Hyman and Adam Shapiro begin anchoring.

Hyman, who came from Bloomberg Television, and Shapiro, who came from Fox Business, will debut as co-anchors of “Midday Movers” at 11:30 a.m.

Yahoo Finance now has four daily shows — “Market Movers” from 9 a.m. to 10 a.m., “Morning Meeting” from 10 a.m. to 11 a.m., “Midday Movers” and “The Final Round” from 3 p.m. to 4:30 p.m.

The website plans to have eight hours of market coverage in early 2019.

Also making its debut on Monday is a new slogan — “Yahoo Finance: Invested in You.”

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.