The Wall Street Journal announced Thursday plans to launch a new global newspaper for its readers in Europe and Asia with regionally relevant content.
The new, full-color, broadsheet editions will be available Monday through Friday and will replace the current tabloid newspapers in Europe and Asia. The editions will launch in mid-September, targeting key financial capital cities, such as London, Frankfurt, Hong Kong, Paris and Shanghai.
The Journal will also be launching enhanced iPad and Android editions for subscribers in these regions at the same time.
“The global Wall Street Journal reflects our international ambitions and our desire to deliver a singular Journal experience to readers in the world’s most economically important cities,” said Gerard Baker, editor of The Wall Street Journal, in a statement. “The new print, iPad and Android editions will center on our peerless reporting, including our expert coverage of business, finance and economics and our global coverage of politics and policy, as well as our extensive reporting on arts, culture and entertainment.”
The new broadsheet editions will include many of the Journal’s regular features, including ‘What’s News,’ Business & Tech., Money & Investing, Opinion, Mansion and Off Duty, along with regionally focused content. The content will be mirrored in the expanded regional iPad and Android editions.
