Categories: OLD Media Moves

WSJ to exclusively distribute The Daily Shot to its subscribers

The Wall Street Journal will begin distributing The Daily Shot email newsletter exclusively to its subscribers beginning Nov. 1.

Founded in May 2014, The Daily Shot is read by traders, central bankers, risk managers, wealth advisors and institutional investors with 35,000 subscribers worldwide.

The majority of The Daily Shot’s subscribers are in the financial services industry, with over one-third of them holding C-suite and other senior roles.  When The Daily Shot debuts at The Wall Street Journal on Nov. 1, it will be available only to Journal subscribers.

The Daily Shot founder Lev Borodovsky will continue to run the newsletter’s day-to-day operations.  He previously spent 25 years on Wall Street, working at both major banks and hedge funds including J.P. Morgan, Credit Suisse, the Blackstone Group, and Star Mountain Capital and Blackstone Group

Dennis K. Berman, financial editor of The Journal, will over-see the newsletter.

“Our goal is simple: Continue to have the most comprehensive markets coverage in the world,” said Berman in a statement. “Lev has the single best and easiest-to-read markets emails I have come across.  There is simply nothing else like it, and I am excited for Journal subscribers to get access to it.”

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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