OLD Media Moves

WSJ to begin producing in-depth videos

June 11, 2012

Posted by Chris Roush

Alan Murray, the deputy managing editor of The Wall Street Journal and executive editor of WSJ.com, sent out the following e-mail to the staff Monday morning:

Please take a look at the excellent Facebook video — “Unfriended:  The Facebook IPO Debacle” – on the website today.  This video marks the beginning of an effort to produce longer, more in-depth videos, that reflect are very best of WSJ journalism.

The last few months have seen a rapid expansion of the reach of our video.  In May, we had 19.7 million video streams — close to three times what were getting at the first of the year.  That reflects the expansion of our “WSJ Live” service to new platforms — the WSJ Live iPad app, Apple TV, Roku, Samsung Smart Tv, etc. – as well as some new programming, in particular the successful launch of live shows from both London and Hong Kong.

There’s much more to come.  This week, we will be launching a weekly political show out of Washington.  In the coming days, WSJ Live will be offered on the Xbox.  And before the end of the summer, we will launch a video blog that will provide a venue for all our reporters equipped with iPhones to make regular contributions to video.

Many thanks for your help in these efforts.  WSJ video is built on the work of our great journalists around the world; we need you to succeed!

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