OLD Media Moves

WSJ Pro to issue version for CFOs

November 9, 2010

The Wall Street Journal announced plans Tuesday to expand its Professional Edition, beginning with a customized version intended for chief financial officers and other senior financial executives, set to launch in spring 2011.

The new product will provide CFOs with a news feed and archive with real-time coverage focused on accounting, tax, regulatory matters, financial markets, strategy, operations and management.

“The virtues of the vertical are obvious,” said Robert Thomson, editor in chief of Dow Jones & Co. and managing editor of The Journal, in a statement.  “Professional users of information rightly demand precision, and don’t want a frustrating scramble through a thicket of content. And we all seek and need a content community populated by our professional peers and not by idiosyncratic interlopers.”

Pricing and additional features for the new offering will be available in the coming months.

The Wall Street Journal Professional Edition launched in October 2009, combining the news coverage and analysis of The Journal with the global business and news sources from Dow Jones Factiva and the worldwide network of Dow Jones Newswires. The service provides business and professional readers specialized news and information across industries and topics that matter most to them.

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