Shira Ovide of The Wall Street Journal reports that the business newspaper has passed USA Today in terms of weekday circulation and become the country’s No. 1 newspaper.
“USA Today, owned by Gannett Co., said it expects to report a decline in average weekday circulation of about 398,000 copies for the six months ended in September, compared with the six months ended September 2008. That would take circulation down to 1.9 million copies from 2.3 million, if measured by the most recent figures released by the Audit Bureau of Circulations.
“The paper has been hit by a slowdown in business travel, which diminishes its historic strength in copies sold to hotels. In a memo Friday to employees, Publisher David Hunke said he expects the paper’s circulation to rebound as the economy does.”
Read more here.
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