Categories: OLD Media Moves

WSJ names Scheffler news editor of video

Chris Cramer, head of video at The Wall Street Journal, sent out the following staff promotion:

We are pleased to tell you that we’ve appointed Mark Scheffler to the new role of News Editor, Video, where he will become a member of the WSJ Video management team.

Concurrently, he will represent Video on the newly created Real Time Desk, working closely with Erin White and her team as we develop our Digital First strategy. Mark has been a key member of our Video team since 2011 and during that time has worked to create long-form video features, including the “Europe at the Brink” documentary, and to expand our team of iPhone-equipped journalists.

Before joining the Journal he was Head of Video at GlobalPost.com where he produced stories from nearly 60 countries and developed content for broadcasters such as the PBS NewsHour and CBS, creating its Peabody and Edward R.Murrow award-winning “On Location” program. As a freelance he shot a wide array of stories for the New York Times and us and has written for Slate, Salon and the Huffington Post. He was the Founder and Executive Producer of BusinessPOV.com, which covered Chicago commerce, and before that was a staff reporter at Crain’s Chicago Business.

Over the past year Mark has played a key role in leading and developing our WorldStream operation and piloted and launched The Foreign Bureau video series four months ago. As News Editor, Video, he will manage a team of multimedia staff focused on developing new ways of storytelling. He will report to Andy Regal.

Please join us in congratulating Mark on his promotion.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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