Categories: OLD Media Moves

WSJ names new executive to oversee digital strategy

Matt Goldberg has been named senior vice president of digital strategy and operations for The Wall Street Journal Digital Network, effective immediately.

In this role, Goldberg assumes operational responsibilities across the network, including general management, strategy and business development, finance, research and analytics, licensing, mobile, video and podcasting initiatives.

“The Wall Street Journal Digital Network is experiencing an unprecedented time of growth and expansion across our properties,” said Gordon McLeod, president of The Wall Street Journal Digital Network.Â “Matt is a very experienced, strategic thinker who will help take our digital business to the next level. As we continue to innovate across our products and grow our audience, he will help ensure we focus on critical business priorities as well as opportunities to further expand our network.”

In 2006 Goldberg became vice president of franchise development and partnerships for the Dow Jones Consumer Media Group, where he was responsible for developing and managing business partnerships, including television, radio, WSJ Office Network, Sunday Journal, content licensing and other initiatives in adjacent markets and emerging media formats.

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Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.