Steven Rosenbaum of Forbes.com writes about how WSJ Live, which is The Wall Street Journal’s live video operation, had 28 million dowloads in August, up four times from a year ago.
Rosenbaum writes, “One thing that the Journal has done with video is embrace a wide ranging syndication strategy. Murray said there are new 28 distribution partners who take the WSJ Live feed – including AOL, Boxee, Hulu, Roku, YouTube, iPad, Google TV, and Apple TV. In addition it is available on a number of connected TV’s including Samsung, Sony and Yahoo’s Connected TV platform.
“WSJ Live offers four hours of original programming a day, tapping the Journal’s network of 2,000 journalists.
“Murray said the launch of World Stream is a global video newsgathering and publishing platform for short-form videos shot via smartphone by journalists from across the global Journal and Dow Jones news organization. WSJ WorldStream consists of footage shot by Dow Jones and Journal reporters and editors on smartphones. This puts more than 2,000 journalists potentially in the network. WSJ says each video is less than a minute, and all footage is reviewed by an editor before being posted to the stream. Turnaround time is condensed to just a few minutes between shooting and posting video so that the content can be delivered from the journalists in near real-time.”
Read more here.
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