WSJ launches Turkish language site

The Wall Street Journal launched a Turkish language website, The Wall Street Journal Türkiye, on Tuesday.

The Turkish launch brings the total number of Wall Street Journal websites to 12 in nine languages, three of which launched in 2012: German, Korean and Bahasa Indonesian. The sites are edited locally to provide readers with a regionally focused offering while giving advertisers a seamless global solution to reach The Journal’s influential audience worldwide.

“Our relentless growth across continents and countries means that Wall Street Journal readers can now access our content via a dozen different sites, choosing a language to suit their needs,” said Lex Fenwick, chief executive officer of Dow Jones & Co. and publisher of The Journal, in a statement. “We’re confident that the breadth and depth of the Journal’s content will deliver value to an expanding group of readers worldwide.”

News and analysis produced by the Dow Jones network of 2,000 journalists in more than 50 countries worldwide is now accessed by an expanding global audience in some of the world’s fastest growing markets. In 2008, foreign language sites made up 5 percent of WSJ.com’s page views, so far this year they make up 21 percent. In addition, page views in the countries where the sites are based grew on average 17 percent last year.

Cüneyt Toros is editor-in-chief of The Wall Street Journal Türkiye, overseeing a team of reporters and translators based in Istanbul. Previously deputy editor-in-chief at CNBC-e, Mr. Toros has a wealth of media experience in Turkey, including senior editorial roles at Sabah and HaberTürk.