OLD Media Moves

WSJ launches rural India site

July 10, 2009

The Wall Street Journal and India Knowledge@Wharton launched Thursday an online site for information about rural India, an area which is home to approximately 700 million of the country’s 1.2 billion people.

The new site, hosted by india.WSJ.com, contains reporting, analysis, interviews, commentary and video, combining new and features with an archive of previously released material.

“Rural India’s economy is thriving despite the worldwide economic downturn, and many of India’s and the world’s largest companies are just beginning to realize the market’s potential,” said Paul Beckett, The Journal’s South Asia bureau chief, in a statement. “Nevertheless, the benefits of India’s economic boom have been late in arriving there, and weak governance and a lack of access to basic services remain serious problems. Business decision-makers and investors in the country and overseas require accurate, timely and independent coverage of rural India’s development.”

Read more here.

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