WSJ launches residential real estate section

The Wall Street Journal will debut a new weekly section covering the global luxury real estate market on Friday, Oct. 5.

“Mansion” will appear as a stand-alone section in the Journal every Friday in the U.S., with select content appearing each week in the Journal’s Europe and Asia editions. Relevant content will also be presented across WSJ.com’s Chinese, Japanese and German-language editions.

Along with additional features and coverage on WSJ.com, all Mansion content will be available via the Journal’s universal app for iPhone and iPad.

“The mantra for real estate has always been location, location, location – the location for the most intelligent, original, trustworthy and insightful journalism on prestige property is now The Wall Street Journal,” said Robert Thomson, editor-in-chief of Dow Jones & Co. and managing editor of The Journal, in a statement. “We all like to think of our home as a mansion, even if it is a humble abode, and we all have the license to aspire, so we have created Mansion to be the home of both aspiration and real estate realization.”

The section will include industry statistics and a focus on high-end financing; luxury real estate topics from iconic buildings and renovations to investments associated with those projects; distinctive neighborhoods and properties around the world; unique views from select residences and more.

In addition, the Journal has renamed its arts, entertainment and culture section as Arena.