The Wall Street Journal launched Tuesday a mobile news application for iPhone called “WSJ City” targeting readers in London’s financial and business community.
“WSJ City” is available for free at launch and will subsequently be available exclusively for subscribers of The Wall Street Journal and Financial News. It is curated by a team of London-based writers and editors.
The app will provide readers with a snapshot of top stories at any given moment, with journalism designed for a mobile experience – easy to skim, read and share. The “WSJ City” team will create original stories while also sourcing content from other Dow Jones publications including The Journal, Financial News, MarketWatch and Barron’s.
“Our readers need of up-to-the-minute news, commentary and analysis on what’s happening in the financial world and London’s place in it. They demand coverage that is original and exclusive – content that keeps them better informed than their competitors,” said Gerard Baker, editor-in-chief of The Wall Street Journal in a statement. “This is our first app targeting a specific financial center, taking advantage of Financial News and The Wall Street Journal’s deep reporting of the City and global markets.”
“WSJ City” features include news updated from 6 a.m. to 9 p.m. on deals, market moves and the most significant people stories in the City, and live data including major stock markets, currencies, commodities and bonds.
