OLD Media Moves

WSJ is now capitalizing Black

The Wall Street Journal editor for standards and ethics Emma Moody sent out the following on Monday:

The Wall Street Journal, as part of an A-to-Z review of its stylebook that began last year, now uppercases Black, and will use the adjective as the default reference to people and descendants of the Black African diaspora, rather than the less-precise African-American, when race is relevant in an article (Black person, Black literature, etc.) African-American remains acceptable in names of organizations and for people who state a preference for that term. The decision to capitalize Black recognizes the primacy of a racial, cultural and ethnic identity of American descendants of people who were uprooted from sub-Saharan Africa, enslaved and stripped of the diverse identities of their homelands. It can also be used as a broad description for immigrants from Africa and their descendants anywhere in the world. Black, moreso than African-American, is an inclusive term that covers people of African descent whose more-immediate roots are in the Caribbean or South America. As such, Black should be capitalized in the same way that other ethno-racial groups (Latino, Native American) are. It is important to note that when possible, use an individual’s more-precise preference — Nigerian-American; Jamaican-American; Haitian.

Note that Black isn’t used as a noun. Until now, the Journal and other news organizations had allowed that use in headlines, if needed to be concise. The Journal will no longer do so.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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