WSJ announces partnership with Twitter
The Wall Street Journal has announced a partnership with Twitter, calling the collaboration WSJ What’s Now. WSJ What’s Now will be produced by The Wall Street Journal’s newsroom and feature short informative videos designed specifically for Twitter users. The publication will also offer early news morning summaries, as well.
The Wall Street Journal will also be livestreaming various events and conferences on Twitter. The Journal’s editor in chief, Matt Murray, stated:
“WSJ What’s Now is a natural extension of our reporting and a true collaboration between the video, social, live journalism and markets teams…We are excited to experiment with new video storytelling opportunities on Twitter and share our highly trusted journalism with their broad audience.”