Why "Marketplace" is happy not to be the radio version of CNBC

Jonathan Berr of Daily Finance writes about the public radio business news show “Marketplace,” which revels in its offbeat look at the world of business and finance.

Berr writes, “The program, which debuted after two other public radio business shows flopped, is designed to appeal to both expert investors and those that don’t know the difference between a stock and a bond. In fact, there is a section on the show’s website that answers the question about why stories that seem unrelated to business and economy were on the show.

“From the very start, Marketplace did not want to be like other business programs.

“‘We literally debated whether we would do the markets every day,’ Yore said in an interview. Eventually, he said Marketplace decided to the markets with a ‘twist’ of having lively or depressing music played as the figures are read depending on how trading closes. Marketplace, according to Yore, is the ‘business show for the rest of us.'”

Read more here.