OLD Media Moves

Why Kara Swisher’s confidence works for her

December 26, 2018

Posted by Chris Roush

Kara Swisher

Anouk Vieugels of TNW profiles Recode cofounder Kara Swisher, whose confidence is endearing.

Vieugels writes, “Yes, Kara Swisher is a very talented journalist and entrepreneur, but after listening to an interview with her and Ezra Klein, I realized she’s so much more than that. I don’t think I’ve ever heard a woman applaud herself and her work in such a wonderfully unapologetic manner.

“The conversation, which takes 135 minutes, touches upon her early career, her time at Recode, and she offers tips for interviewing and reporting. She makes references to be very good at her job at least ten times, and not once did I think: God, she’s arrogant. Quite the opposite, actually, she’s funny, charming, and charismatic.

“At some point, Ezra Klein asks her if ‘her personality has always been so….’, ‘Obnoxious?’ she adds. ‘I wanted to say ‘confident,’’ he answers. ‘Oh, I would call it obnoxious. And yes,’ she says.”

Read more here.

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