OLD Media Moves

Why Bloomberg is launching a personal finance website

Pratish Narayanan, team leader for Bloomberg’s new personal finance initiative, writes about why it has launched the website Bloomberg Wealth.

Narayanan writes, “The Covid-19 crisis has left millions of people feeling insecure over their personal finances, bringing to the fore questions around where to live, how to work, what to study and how to prepare for the future. We are seeing surging interest — especially among young people — in stock investing, which comes with inherent opportunities and risks.

“Bloomberg Wealth will draw on the expertise and experience of 2,700 journalists in more than 120 countries to bring you insights on investingtaxessavings and retirement. It will also show how money is shaping the way all of us live and reinvent ourselves in today’s world. In addition, a roster of columnists will offer expert opinion on a range of topics.

“Our proposition is to point you toward answers to your key questions. To that end, we spoke to a new generation of personal finance experts, and created a guide on the boom in stock trading that will keep you updated with the most important news and views on the topic. Bloomberg Wealth will offer additional guides on topics as varied as buying art, fractional shares and personal bankruptcy.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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