Here is an excerpt:
Why did you choose to design the product this way?
I don’t believe in native content apps. The average American has 1.5 news apps; it’s never going to be Forbes. But this is an app-like experience; it’s fast and visual. Forbes.com may be dead five in years. That’s hyperbole, but the reality is so many readers will find us somewhere else. Right now, the default for reporters is to write a story. I want there to be five default positions. I want it to be as easy to write a text story as to create a graphic, a GIF, a photo, so reporters need to think differently. But it’s going to take a while; change isn’t easy.How do you monetize there?
Those cards are built for content marketing and native advertising, not display. I hope I never see a display ad in that card based structure. When you get to the story, that’s OK, but not when you are swiping through.
Read more here.
Former Business Insider executive editor Rebecca Harrington has been hired by Dynamo to be its…
Bloomberg Television has hired Brenda Kerubo as a desk producer in London. She will be covering Europe's…
In a meeting at CNBC headquarters Thursday afternoon, incoming boss Mark Lazarus presented a bullish…
Ritika Gupta, the BBC's North American business correspondent, was interviewed by Global Woman magazine about…
Rest of World has hired Kinling Lo as a China reporter. Lo was previously a…
Bloomberg News saw strong unique visitor growth to its website in October, passing Fox Business…