Ulanoff out as editor of Mashable

John Biggs of TechCrunch reports that Mashable editor in chief Lance Ulanoff is moving to a new position at the news organization.

Biggs writes, “Lance Ulanoff, former editor-in-chief of PCMag.com, has been moved to an editor-at-large and chief correspondent position at Mashable, effectively removing him from the EIC position at that title.

“A source close to the move said Jim Roberts, executive editor and chief content officer, demoted him, saying ‘there was too much overlap in their positions.’ Roberts is a New York Times veteran.

“Ulanoff took the Mashable position in September 2011. Roberts left the NYT in October 2013 and began to reposition himself in the primary editor. To make room for Ulanoff, former editor-in-chief Adam Ostrow was exiled to a position of Executive Editor with few duties and virtually no one reporting to him. Ostrow has since been promoted to Chief Strategy Officer.”

Read more here. Ulanoff, a longtime technology journalist, had also been senior vice president of content for Ziff Davis, where he oversaw content strategy for all of Ziff Davis’ websites.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.