Financial news site TheStreet.com announced a deal where it and sister site MainStreet will be providing content to a new site called Bundle.
Bundle is a new money management website funded by Citigroup, Microsoft and Morningstar.
The agreement also provides that TheStreet.com content may be distributed through other online channels owned or controlled by Bundle’s investors and strategic business partners, including the MSN Money website.
“What attracted us to Bundle is their revolutionary user interface, approach to social media and access to unique behavioral consumer data,” said Daryl Otte, CEO of TheStreet.com, in a statement. “We firmly believe, as does Bundle, that personal finance spending and investing recommendations don’t exist in a vacuum. With access to Bundle’s great data tools and approach to social media, and guided by our action-oriented, professionally created content, our readers and Bundle users will have the best possible resources for managing their financial lives.”
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