Categories: OLD Media Moves

TheStreet.com and the financial advisors that read it

TheStreet.com has more readers who are certified financial advisors than any other financial-media Web site, according to the most recent research from comScore Media Metrix.

A story on TheStreet.com states, “TheStreet, the publisher of this Web site, also ranked first among high-net-worth investors and business decision makers, comScore said in its November report, the latest available.

“TheStreet, founded in 1996 and located on Wall Street in New York, beat out leading financial sites including Bloomberg, Forbes.com and Yahoo! Finance.

“‘Certified financial advisors recognize that the tools and insights we offer at TheStreet help their clients gain a competitive edge; these comScore results validate that,’ said James R. Freiman, senior vice president of Business Development & Strategy at TheStreet.

“In addition, comScore said TheStreet is No. 3 in financial-media Web sites whose audience has household income of more than $100,000 and whose portfolios top $1 million.”

Read more here.

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Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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