Categories: OLD Media Moves

The earnestness of Chinese students studying business journalism

Joe Weber, the University of Nebraska business journalism professor who is spending a semester in China to teach, writes about how college students there are so eager to learn about how to cover business and the economy.

Weber writes, “These kids know what matters in the world and they know it’s not sports or entertainment. Every week, 30 motivated students come to class to wrestle with high concepts like comparative advantage and more pedestrian ones such as earnings per share. Each time, they’ve read the several chapters I assigned, as proved by the perfect scores (including answers to extra-credit questions) many get on my quizzes. They ask smart questions that make me think, some sending me to the reference books for answers. They pay attention. They can’t get enough of it all.

“I ask them to compare coverage in different publications. Using Power Point presentations graced with artwork – leaves that flutter and drop is my favorite so far – they stand in front of the class and break down stories in such pubs as the Wall Street Journal and New York Times, as well as China Daily, and offerings by Reuters and Bloomberg. They discuss quotes (quality and quantity), numbers and levels of sources, variety in viewpoint. They apply every metric you could imagine, from numbers of paragraphs to the use or lack of use of active verbs. They talk about substance and style alike. Their textual analysis skills could humble Ph.D students in literature.

“And these students, master’s candidates, do it all with a sense of innocence, earnestness and openness I rarely see in my undergrads at home. Not once have I heard a sarcastic comment. There’s none of the jadedness, boredom with life or cynicism that afflict American post-adolescents. And it’s not that they are naïve: one went undercover as an intern at his newspaper to work for many weeks in the alienating factory environment of Foxconn, a major manufacturer whose mind-numbing workplace culture may have led to a rash of suicides. He got a series of pieces out of it. Others talk of how police have beaten journalists. Still others talk admiringly of instructors whose investigative work has broken new ground in China.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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