OLD Media Moves

Tampa and Hartford papers add WSJ Sunday

October 7, 2008

The Tampa Tribune and the Hartford Courant have begun running The Wall Street Journal Sunday content in its weekend papers, according to Dow Jones & Co.

Hartford CourantThe Courant incorporated The Sunday Journal as part of a major redesign that debuted on Sept. 28. The Tribune, a Media General newspaper, began running Sunday Journal on Oct. 5 also part of a redesign initiative.

The additions to the Sunday Journal partnership line up also includes Naples Daily News, an E.W. Scripps Co. owned newspaper, which began publishing Sunday Journal in June.

“The Wall Street Journal Sunday extends the reach of the Journal brand to 7.6 million paid readers with late-breaking personal finance news and forward-looking analysis easily accessible in their local Sunday newspapers,” said Paul Bell, vice president of partner businesses at Dow Jones. “The Sunday Journal pages also provide an efficient Sunday platform for national advertisers seeking to reach an engaged, educated and affluent audience in key markets across the U.S.”

Subscribe to TBN

Receive updates about new stories in the industry daily or weekly.

Subscribe to TBN

Receive updates about new stories in the industry.