Tacoma to get new business magazine

Jeff Rounce, the CEO of Business Examiner Media, writes about its new business publication for the Tacoma area.

Rouce writes, “Beginning the first of January, Business Examiner Media will publish a new magazine titled South Sound BIZ.

“A full-color magazine printed on glossy paper stock with extensive color images and innovation design, SS BIZ will bring the same quality, local business-related coverage that’s been our core for 30 years. It will be delivered in a high-quality way that reflects readers’ continued preference for the permanence of an ink-on-paper product, even in today’s ‘all digital’ world.

“Subscribers and readers of Business Examiner will now receive the upgraded magazine edition the first week of each month, thanks largely to advertisers who see this direct business-to-business media as an efficient, focused delivery method for their marketing messages.

“We are not alone in entering the new magazine platform. One source counts 205 new print magazines started this year, some even coming from digital-only start-ups that added paper editions.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.