Media Moves

St. Louis Biz Journal criticized for posing business women with their shoes

August 18, 2016

Posted by Chris Roush

St. Louis Business Journal's most influential business women
St. Louis Business Journal’s Most Influential Business Women

The St. Louis Business Journal is being criticized for profiling the city’s 25 “Most Influential Business Women” in a photo gallery that shows each with a pair of shoes, writes Kate Irby of McClatchy.

Irby writes, “‘We asked this year’s class of Most Influential Business Women to tell us about the pair of shoes that best describes them, and more importantly, why,’ wrote Vince Brennan, the managing editor of the Journal. ‘While some in the newsroom initially balked at the idea, it turned out to be the perfect filter to show readers the best qualities of these 25 spectacular business women.’

“The readers disagreed that this was a ‘perfect filter.’

“‘Would you ask St. Louis’ most influential business men (sic) to pose with a pair of shoes that define them,’ one reader wondered on Facebook. ‘Seems a little strange.'”‘What’s on tap for next week?’ another wrote. ‘‘We Asked Ten Female Heads Of State To Make Their Husbands A Sandwich That Reflects Their Governing Style.’'”

Read more here. The business newspaper’s Facebook page, where the comments are being made, is here.

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