Jack Robinson, the editor of the Sacramento Business Journal, writes about the redesign of the weekly business newspaper owned by American City Business Journals.
Robinson writes, “The new look was created by world-famous newspaper designer Mario Garcia for the Business Journal and its sister papers around the country. It features bolder presentation of photos and graphics and new features, including weekly full-page profiles of key business leaders.
“The changes in our weekly edition follow changes online that began a year ago. Among other steps, we have:
- Shifted to a digital-first strategy. That means we now break news online, rather than save scoops for the Friday paper.
- Dramatically ramped up the number of stories we publish online every day
- Added “how-to” stories and national business news coverage
“As a result, our morning edition and afternoon edition — free emails that go out before 8 a.m. and after 3 p.m. — are packed with local business headlines every day.”
Read more here.