The new name is the Society for Advancing Business Editing and Writing.
The change, effective immediately, is part of a broader effort to embrace a global focus on business journalism.
The organization’s upcoming conference will have an opening event that will focus on international trade and be held at the Embassy of Canada. In 2014, SABEW Canada was launched and has approximately 250 members.
The SABEW board of directors approved the name change as part of the organization’s international expansion and rebranding effort directly reflecting its global growth initiatives.
“The Society for Advancing Business Editing and Writing name more closely aligns SABEW to business journalists and other stakeholders around the world,” said Kathleen Graham, executive director, in a statement. “Having ‘American’ in the name suggested that we did not offer membership or training to international journalists. The rebrand is about engaging and encouraging news professionals from across the globe to become members.”
This is the second time that the 54-year-old organization has changed its name. It was originally known as the Society of American Business and Economics Writers.
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