Reuters announced Wednesday that it is launching an online service offering live video access to breaking and scheduled news events to outside publishers, reports David Kaplan of PaidContent.org.
Kaplan writes, “The service, dubbed Live Stream, has been tested with launch partners The Tribune Company and Australia’s Fairfax Media. It got its big debut last week when the NYTimes.com made use of the live video from the Royal Wedding in the UK, even though the New York Times has not officially signed on as a regular client. (Though the NYT is considering doing so, one source told paidContent.)
“For the past few years, Reuters has been working to build up its multimedia offerings on both the general news and financial professional sides. Video has played a big part in that.
“Most recently, the company a deal to distribute paparazzi-style video site Hollywood.TV’s content to its clients. That was aimed at drawing more general consumers to its site. Before that, for the more professional, not-necessarily-financial market oriented users, Reuters introduced a Rocketboom-like video series.
“And to make sure that it hasn’t forgotten its roots, a year ago, Reuters unveiled ‘Insider,; a VOD platform intended only for investor-audience subscribers.”
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