Reuters editor joins The Atlantic

Adam Pasick, the U.S. consumer media editor at Reuters, has been named the managing editor of the new business news-related online venture that The Atlantic hopes to launch next year.

BtoB Magazine reports, “‘Adam brings to Atlantic Media deep experience integrating first-rate business journalism with the latest technologies,’ said Atlantic Media’s Michael Kinsley, editor in chief of the new venture, in a statement.

“The Atlantic has aggressively pursued a digital strategy that relies in part on prolific bloggers such as Jeffrey Goldberg and Andrew Sullivan.”

Pasick has been consumer media editor since July 2008. Before that, he was Reuters’ bureau chief in the Second Life reality world, and a deals editor. He was also a media and technology reporter.