Quartz nearly doubles paid subscribers in one year
Business digital publisher Quartz surpassed 21,000 subscribers this summer, nearly doubling its subscriber base in less than a year, reports Sara Guaglione of Publishers Daily.
Guaglione reports, “Quartz had 11,000 subscribers last November.
“In March and April, subscription growth rate at Quartz was up by nearly a quarter year-on-year, according to The Drum, which first reported the news.
“Katie Weber, president of Quartz, told the publication that focusing on its ‘Need to Know’ COVID-19 email newsletter helped attract subscribers, as well as reporting on topics such as the office, mental health and commuting.
“Quartz also expanded its membership offering, with access to all digital content, member-only newsletters, deep dives, digital events and presentations. A subscription costs $14.99 a month, or $99.99 a year, after a 14-day free trial.”
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