OLD Media Moves

Quartz judged SND World’s Best

April 12, 2016

Posted by Chris Roush

Quartz websiteFinancial news site Quartz has been judged a winner of the Society of News Design’s World’s Best award.

The judges wrote, “Quartz exemplifies what a medium-sized news organization can achieve. The low-key ambition here is admirable and creates a frictionless experience.

“The content and delivery inside this narrow business vertical are superb — and the team is finding unique, surprising ways to engage with a passionate community, by meeting needs for readers and advertisers alike. The team is also fearless at eradicating things that don’t work and experimenting wildly.

“Visual distinction sets apart content, and lovely small touches enrich the experience being part of the Quartz community. All interactions are moments to be designed.

“There’s a mobile-first focus on social distribution that keeps Quartz users happy on several emerging platforms (and the money follows, with 42 percent of ad revenue delivered through mobile).

“Take the Quartz Daily Brief, for example, which has voice and tone, written by humans for humans, and is a terrific example of ‘skim and dive’ as a way of understanding news in a manageable, finishable fashion. The widely read newsletter has become indispensable.”

Read more here.

Subscribe to TBN

Receive updates about new stories in the industry daily or weekly.

Subscribe to TBN

Receive updates about new stories in the industry.