A memo from Times publisher Austin Beutner and editor Davan Maharaj states:
Mitra will work to develop and refine new styles of journalism similar to those she helped pioneer at Quartz. Launched in 2012, Quartz is known for its lively mix of news and analysis, its Daily Brief of worldwide business news, its creative use of social media and its focus on “obsessions” of special interest to its readers rather than traditional beats. Mitra will also lead newsroom efforts as part of an enhanced effort at audience acquisition — bringing more people to see our terrific journalism and finding new communities of readers.
Mitra has a notable record in high-quality journalism. At the Wall Street Journal, she oversaw coverage of the Great Recession, launched a local news section for New York City and reported on the housing crisis as a senior writer. In 2007, she was part of the team that created Mint, a business newspaper and website in India launched in collaboration with the Journal that has become that country’s second-largest circulated business newspaper. Before that, she worked for the Washington Post, Newsday and the Associated Press.
At Quartz, part of the Atlantic Media family, Mitra was ideas editor and, more recently, executive editor (at large). She was behind some of the site’s most viral stories, on subjects as varied as monetary policy and baby blankets, and the force behind Quartz India and the upcoming Quartz Africa. She is the author of three books related to migration and globalization and has taught at Columbia Journalism School, among other institutions. She has won numerous reporting awards and was named one of Folio’s Top 100 Women in Media for 2014.
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