Quartz editor confident of business model

Sarah Shearman of MediaWeek writes about the launch of the new business news site Quartz and spoke with editor Kevin Delaney about its potential.

Here is an excerpt:

How would you describe Quartz?

“Quartz is a digitally-native business news site for global business professionals. We are focused on the most important macro themes shifting the new global economy.

“The site is optimised for tablets and also works well on desktops and mobile.”

What is the business set-up?

“We have about 30 people including developers, editorial and sales staff, working at Quartz. We have people in Europe, Asia and the US, with headquarters in New York.

“The centres of gravity of the global economy have shifted. The financial crisis of the past few years has pushed that into further focus.

“We’re looking to provide information and analysis for professionals to better navigate this. Instead of using traditional editorial feeds, our reporters are focused on an obsession.

“Examples of the obsessions are the energy shock, China slowdown or an obsession around mobile web and how the one billion users of the internet will come online.”

Read more here.