The Pulse news-reader application for smartphones and tablets has begun selling a monthly subscription to The Wall Street Journal, reports Douglas MacMillan of Bloomberg News.
“‘There’s a perception that people who use these aggregators of different content don’t value premium sources, that all media brands are created equally,’ Bowen said. ‘What we’re trying to prove with Pulse is that even in this broader environment, premium sources still matter.’
“The companies would not reveal what portion of the subscription fees each would get after Apple took its cut.
“Executives at the newspaper began talking with Pulse about app subscriptions about six months ago, Kothari said. The companies decided to offer low-cost versions of its subscriptions after seeing the success of game makers like Zynga Inc. in selling virtual goods within iPhone apps.”
Amber Kanwar, an anchor for BNN Bloomberg in Canada, is departing at the end of…
Moody's Ratings has promoted Yvette Kantrow to senior vice president and editor in chief. She has been…
Politico reporter Clare Fieseler is leaving the news organization to take on some ocean reporting projects. She…
Wall Street Journal reporter Ben Eisen has signed a contract with Norton to write a book about…
Reuters has hired Pia Krishnakutty as a news producer. She has been at The Print as a…
The Indianapolis Business Journal is looking for our next news editor, a role that focuses…
