Primack leaving Fortune for new venture

Fortune venture capital reporter Dan Primack is leaving his gig overseeing The Term Sheet, which covers the ins and outs of the venture business, to join a new content startup from the co-founders of Politico, reports Kara Swisher of Recode.

Swisher writes, “Primack said in an interview yesterday that he had an itch to be part of a new venture.

“‘I have been at Fortune six years and am now interested in getting in on the ground floor of something new,’ he said, noting that Allen’s first overture went to his spam folder. ‘It was Mike’s persistence that got me to join.’

“And while he is likely to be covering more than venture, he said he has yet to tire of the topic. ‘I always get asked why I enjoy covering VCs, but it’s like covering sports or politics to a varying degree, and the challenge is to try to figure out how to tell the story of what happened.’

“Looking back at his work, Primack said that he’s struck by how little the investment game has changed. ‘For an industry about innovation and changing the status quo, as an industry it does not change very much,’ he said. ‘Very few people upend it.'”

Read more here. On Term Sheet, Primack wrote, “My understanding is that Fortune intends to continue Term Sheet, but my last issue will be in a couple of weeks.”