Prediction: WSJ will be a better read

Jack Flack, who writes a blog for Conde Nast Portfolio critiquing the intersection between PR and media, argues that The Wall Street Journal under Rupert Murdoch‘s ownership will become a better read.

Flack wrote, “Jack Flack predicts things will move quickly. Relative to other news organizations, the Journal runs on an editor-driven, team-first/me-second culture that is fully capable of executing a Student-Body-Right any USC tailback would be proud to run behind. Also, Journal staffers, who have long complained of the notoriously grinding ‘thoroughness’ of the editing process, will likely be energized by the coming emphasis on speed and decisiveness, not to mention seeing fewer of their best bits of reporting left on the editing room floor.

“The net effect is that the Journal will indeed become a better read, with juicier, timelier stories that are framed more dramatically. Yes, the editing will not be nearly as conservative, and thus the number of occasional embarrassments will increase, but not to any degree that will sufficiently diminish the paper’s credibility.”

Read more here.