Pennsylvania paper puts business weekly inside paper

The Reading Eagle is putting its Business Weekly inside the paper instead of making it a pull-out section.

Editor Evan Jones writes, “You will notice that for the first time in its eight years, Business Weekly is not running as a pull-out special section in Tuesday’s Reading Eagle. Instead, it has been incorporated into the regular paper.

“This is part of right-sizing the paper during the coronavirus pandemic. Other popular pull-out features, including Berks Country, have also been made part of the regular paper, too.

“You will notice that several regular features will remain. The cover story, appropriately, is how some businesses are pivoting during the pandemic, such as exterminator Rentokil, which is adding disinfecting services in addition to eradicating ants and mice.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.