Kristen Schweizer, Manuel Baigorri and Ruth David write, “London-based Pearson is sounding out possible bidders for the salmon-colored newspaper, said the people, who asked not to be identified because the deliberations are confidential. A sale may value the business at as much as 1 billion pounds ($1.6 billion), two of the people said.
“While there is no formal process under way, the Financial Times may draw interest from media companies such as Axel Springer SE as well as investors in Europe, the Middle East and Asia, the people said.
“Pearson shares rose more than 5 percent intraday before closing 1.6 percent lower. The company has a market value of about 10.3 billion pounds.”
Read more here.
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The Bloomberg story didn't mentioned this:
http://www.nytimes.com/2012/12/10/business/media/weighing-the-financial-timess-worth-in-the-digital-age.html
Bloomberg Weighs Making Bid for The Financial Times
By AMY CHOZICK and MICHAEL BARBARODEC. 9, 2012