NYTimes starts video biz program
The New York Times launched Wednesday “Business Day Live,” a live video program that will feature video news reports of the day’s most important business stories on the NYTimes.com homepage every weekday morning.
It features five rotating hosts, including David Gillen and Winnie O’Kelley, deputy business editors, and reporters Peter Lattman, Catherine Rampell and Louise Story. The show will run about six minutes at launch, with plans to expand it in the weeks and months ahead.
“We are committed to delivering the crucial business news stories to our readers as they happen, across all platforms,” said Lawrence Ingrassia, business editor at The Times, in a statement. “Business Day Live will provide NYTimes.com users immediate accounts of the day’s essential business news in real time, with exclusive insights from top business reporters from The Times’s newsroom.”
Business Day Live videos will be available on demand after they air, and will also be available via a video library on NYTimes.com.
Read more here.