FinancialWeek, a weekly publication started last year by Crain Communications, has hired a Dow Jones & Co. executive to be its publisher, according to a release.
Adler last served as senior managing director for sales and sales strategy for Dow Jones where her responsibilities included the reengineering of their international print and online offerings, overseeing the sales strategy for their global sales unit, leading the Americas selling effort for the international group and
directing the development of their marketing communications programs.
Adler also held the positions of managing director Americas sales as well as global marketing director.
Before Dow Jones, Adler served as director of client marketing for NBC Cable and its international properties including CNBC-US, MSNBC and NBC International. She also held a variety of marketing and sales positions at Backer Spielvogel Bates Advertising, Warwick Advertising and Technimetrics. She is a graduate of Queens College.
“I am elated that we have been able to recruit Nancy,” said Bill Bisson, group publisher of Crain Communications’ Financial Group. “A performance- focused executive, Nancy brings a much needed experience level to FinancialWeek at an important time in its development.”
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