New executive editor at Business 2.0

Business 2.0 magazine named Philip Elmer-DeWitt, a longtime Time Inc. journalist, as its new executive editor, starting next week, according to a release.

Business 2.0, which is also owned by Time, publishes one of my favorite pieces of business journalism — the 101 Dumbest Moments in Business — every year. In 2006, the magazine reported ad revenue of $48.7 million, down about 1 percent from 2005. Its ad pages were down 5.1 percent to 755.77.

Previously, Elmer-Dewitt worked at Time, where he was most recently an assistant managing editor.

Elmer-DeWitt has been covering science and technology for Time since he reported a cover story on computer “Whiz Kids� in 1982. He became a staff writer in 1983, a senior writer in 1993, a senior editor in 1994 and an assistant managing editor in 1997. He started two new sections in the magazine — Computers (1982) and Technology (1987) — and in 1994 helped launch Time Online (now Time.com), America’s first interactive weekly newsmagazine. In January 2002 was promoted to sciences editor, directing Time’s coverage of science, medicine, space and the environment.

“Thrilled is an often-used term about new hires but in this case it couldn’t be more appropriate. There are few journalists with as much experience covering the Internet and technology as Phil. I couldn’t be more excited to be working alongside him again. He is a great addition to Team B2.0,” said Business 2.0 editor Josh Quittner in the release.