New biz magazine in South Dakota

Angela Kennecke of KELO-TV in Sioux Falls, S.D., reports about BizNOW, a new business magazine in the city.

Kennecke writes, “Thumb through the pages of Sioux Falls newest magazine and you’ll see that it’s anything but traditional.

“‘We want people to know it’s cutting edge, it’s fun, it’s easy to read. We’re not you’re father’s business magazine,’ Steffanie Liston-Holtrop said.

“Liston-Holtrop and Charlotte Hofer say they simply saw a need in the city and decided to fill it.

“‘I think this idea was born over a cup of coffee. Steph and I were sitting together and we were thinking, there doesn’t seem to be a business magazine in Sioux Falls that is monthly that addresses the needs of the business community. Let’s start one,’ Hofer said.

“BizNOW tries to appeal to broad audience from someone just starting their career to middle managers looking to move up, to executives. They say they got a lot of attention for this doubled-sided cover issue that dealt with female and male business issues.”

Read more here.