Cutting Edge Media Inc. said it would launch a new business magazine called “From Home” aimed at women whose business operates out of their house.
“From Home is a resource for women who want to blend their work and personal lives with a home business,” says Bridey Orth, editor-in-chief, in a release. “The magazine will provide tools and strategies for starting a business, as well as real-life stories from successful women who are already working at home.”
With its first issue set for release in February 2007, From Home will provide alternative career options to a bimonthly audience of 50,000 women.
“We’re reaching out to a completely underserved market,” said Susan Miller, print media consultant for Cutting Edge Media. “Nearly 80 percent of home businesses and direct sales positions are held by women, but up to this point, there has been no publication that caters specifically to that group. From Home will reach out to stay-at-home moms, professionals, retirees and students – entrepreneurial women from nearly every background in the country.”
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