NBC News has launched its media section and blog called The Query.
The blog will be led by senior media editor Claire Atkinson and will include news, analysis and commentary on the world of media, marketing and entertainment.
The Query is also planning to launch a weekly newsletter, which will include analysis from Atkinson, a summary of top media news of the week and additional special features.
Atkinson will continue to write news and analysis for NBCNews.com’s tech and media section and she, along with a group of media contributors, will continue to appear on NBC News and MSNBC programming.