Murdoch's gamble could backfire

Chris Roush

Chris Roush is the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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  1. vinny says:

    I’m usually a big fan of Murdoch’s – but this is idiocy.

    Sports in the WSJ? He is going to send legions of business readers to Investors Business Daily and the Financial Times.

    What is the point of saying business is such a niche market segment that we’re going to develop a TV channel around it – and then turning around in the same span of time and diluting the #1 business news brand out there?

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