Missouri publisher to start new biz magazine

Springfield, Mo.-based Whitaker Publishing announced Thursday that it is starting a business magazine called Biz 417.

Khadijah Forrest of KSMU writes, “Whitaker calls the publication ‘networking in print,’ or a place to meet area business personalities, become inspired by their successes and learn from their mistakes.

“During Thursday’s launch at the eFactory in Springfield, officials unveiled the Biz 417 website and social media accounts. The first issue is the November issue, which will debut on October 28. Its inaugural subscription will feature six issues.

“‘Biz 417 is a magazine dedicated to local business success stories and positive lessons that can be glean from failure,’ Whitaker stated in a video.

“Whitaker is known for publishing 417 Magazine, 417 Home, and 417 Bride. The goal of Biz 417 is to give future business leaders a chance to be inspired and network with business entrepreneurs and professionals in southwest Missouri.”

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Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.