Categories: OLD Media Moves

Meredith Whitney does not want to be in the biz press

Michael Aneiro of Barron’s writes about how famous Wall Street analyst Meredith Whitney uses the business news media and then says she does not want to be in the press.

Aneiro writes, “Bartiromo asked Whitney why she thought she was such a lightning rod for criticism, leading to a softball question about why the Wall Street Journal would bother to write about a small private Wall Street firm, as veteran WSJ reporter Gregory Zuckerman did earlier this month, reporting that Whitney’s subscription research business was losing clients. Whitney’s response was telling: she said the facts in the story were wrong (she didn’t cooperate with the story despite requests to do so) and that she doesn’t have public relations people. Why, you ask?

“‘I don’t want to be in the press,’ Whitney said, with a straight face, DURING A SEGMENT ON CNBC. With said TV appearance coming on the day that she WROTE AN OPINION PIECE FOR THE FINANCIAL TIMES. And that opinion piece reiterating similar claims to those she made in a TELEVISED INTERVIEW ON 60 MINUTES in December 2010.

“None of this faux publicity shyness would matter if Whitney’s hadn’t caused such real damage to the muni market two years ago, with six months of severe muni-fund outflows following her erroneous default predictions despite no related pickup in actual defaults. Whitney has certainly received her share of criticism over the past couple of years, but – despite her protestations to the contrary – she most certainly seeks publicity, and with that comes criticism, and fairly so.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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