Categories: OLD Media Moves

Meet the CNBC producer with great connections

Julia LaRoche of Business Insider profiles Maneet Ahuja, a CNBC producer known for her great connections within the hedge fund industry.

LaRoche writes, “Ahuja, 27, told Business Insider that she has been relentless in developing contacts within the industry.

“‘I think with a lot of things you have to be relentless — You don’t get a lot of sleep.  You don’t take ‘no’ for an answer,’ she said explaining that it took her almost three years just to secure an off-the-record meeting with the closely followed Paulson and he still hasn’t made an appearance on ‘Squawk Box.’

“Developing her connections in the industry is also about balance, she explained.

“‘I think it’s a balance of recognizing when is too much — you don’t want to be seen as a pest. Reaching out through their PR contacts, researching which conferences the are speaking at or which foundations they are involved with — I think that’s what most journalists do they look and see where their potential subjects are scheduled to be speaking, whether it’s at the London School of Economics or on conference calls or investors or other sources that they might know — maybe an investor or friend that can lend an introduction.’

What’s fascinating about Ahuja, a self-described ‘finance geek’ who was recently recognized as one of Forbes magazine’s ’30 Under 30′, is that she displays a natural curiosity in the hedge fund industry.

Read more here.
Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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